ES Integration Details
How is ES Different than other offerings?
Toluna’s “External Sample” (ES) capability is an integration option offered as part of the Integrated Panel program. Its adoption permits the Partner to receive near real-time details about Toluna’s open quotas. Once obtained, Partners can use their own sampling capabilities to target the most appropriate respondents. This differs from the traditional IP model where Toluna maintains complete control over the sampling, routing, and invitation processes.